Netflix opened in Australia and New Zealand a few months ago, and they are looking at China as the next big market. Where does this leave us here in Southeast Asia? Sadly, the likelihood of foreign VOD services such as Hulu and Netflix opening in our region anytime soon is slim. Even though Internet penetration in Southeast Asia is one of the fastest growing, one of the biggest hurdles that companies like Hulu and Netflix face is licensing and contractual agreements with media conglomerates. Another hurdle to VOD is our broadband speeds. According to Netflix , the minimum recommended speed to view its videos is 1.
The Challenges of Video on Demand in Southeast Asia
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The Challenges of Video on Demand in Southeast Asia
Video on demand VoD services are ushering in an era of convenience for the digital consumer. These are newer, sometimes much affordable, alternatives to cable entertainment. Connectivity allows consumers to shift to VOD platforms, without sacrificing quality content. They stream in local websites, one of which is Youku Tudou. E-commerce giant Alibaba acquired the company later on in
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